This module will help you identify your ideal customer through a simple checklist. Dentifying your ideal customer is the single most important task for a fashion entrepreneur and so forms the foundation for the entire course.
How to Start a Ready-To-Wear Label in Nigeria { complete course}
This course is based on Tomi Rotimi’s 19 year experience in running a successful proudly Nigerian ready to wear brand. The modules are easy to assimilate and are based on practical working knowledge of this sub-sector. At the end of this course, you will have a roadmap to guide you through your journey to launching your ready to wear line and also a manual to you can refer to irrespective of what stage you are in your career.
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MODULE 1: Identifying your Ideal Customer : Starts 21/Sep/2020
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Module 2: What's in a Name? : Starts 21/Sep/2020
This module highlights the different considerations in picking an ideal name for your brand
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Module 2: Creating A Winning Collection : Starts 21/Sep/2020
At the end of this module, you will be able to create and identify a commercially viable ready to wear collection - a collection that sells and delivers value to your target market.
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Module 4: Production : Starts 21/Sep/2020
Module 4 will clarify very simply the options you have with producing your collection for you ready to wear brand and also help you make the right production decisions for your business.
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Module 5: Route to Market : Starts 21/Sep/2020
This module is all about sales. How to sell your brand to the market and how to do it successfully irrespective of all the challenges in the Nigerian market.
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Module 6: Pricing - Beyond the Formula : Starts 21/Sep/2020
A fresh perspective on pricing that will help you price your product right.
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Module 7: Launching : Starts 21/Sep/2020
Practical tips on Launching your brand, collection or label.
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Closing : Starts 21/Sep/2020
Wrap up the course with a few final words of encouragement from Tomi Rotimi.
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